维普期刊资源整合服务平台（V6.5）

132篇 您的检索式：作者名="Rust R T"

选中清除导出查看参考文献查看引证文献引用追踪共7页首页上一页第1页下一页末页 /7 跳转

	题名	作者	年代	出处	被引量
1	Service and the consumer 显示文摘	RUST R T	2001	International Journal of Electronic Commerce2001，5，3：	1
2	E-Service: a new Para- digm for Business in the Electronic Environment 显示文摘	Rust R T Kannan P K	2003	Communications of the ACM2003，46，6：	1
3	Feature fatigue: When product capabilities become too much of a good thing 显示文摘	Thompson D V Hamilton R W Rust R T	2005	Journal of Marketing Research2005，42，4：	1
4	Should We Delight the Customer 显示文摘	Rust R T Oliver R L	2000	Journal of the Academy of Marketing Science2000，28，1：	1
5	Customer satisfaction,productivity,and profitability:Differences between goods and services显示文摘	Anderson E W Fornell C Rust R T	1997	Marketing Science1997，16，2：	1
6	Return on Marketing: Using Customer Equity to Focus Marketing Strategy 显示文摘	Rust R T Lemom K N Zeithaml V A	2004	Journal of Marketing2004，68，1：	1
7	What academic research tells us about service显示文摘	RUST R T MIU C	2006	Communications of the ACM2006，49，7：	1
8	What academic research tells us about service 显示文摘	RUST R T MIU C	2006	Communications of the ACM-Services Science2006，49，7：	1
9	Return on quality (ROQ):Making service quality financially accountable显示文摘	Rust R T Zahorik A J Keiningham T L	1995	Journal of Marketing1995，59，2：	1
10	Monsegmental pedicle screw fixation for thoracolumbar brust fracture 显示文摘	Steel T R Rust T M Fairhall J M	2004	J Bone Joint Surg Am2004，86，4：	1
11	Return on marketing: Using customer equity to focus marketing strategy显示文摘	Rust R T Lemon K N Zeithaml V A	2004	Journal of marketing2004，68，1：	1
12	The role of marketing显示文摘	MOORMAN C RUST R T	1999	Journal of Marketing1999，63，4：	1
13	Measuring marketing productivity:Current knowledge and future directions显示文摘	Rust R T Ambler T Carpenter G S	2004	Journal of Marketing2004，68，4：	1
14	The custom- er pyramid: Creating and serving profitable customers 显示文摘	ZEITHAML V A RUST R T LEMON K N	2001	California Management Review2001，，4：	1
15	Measuring marketing productivity: Current knowledge and future directions 显示文摘	Rust R T Ambler T Carpenter G S	2004	Journal of marketing2004，68，4：	1
16	Return on quality at Chase Manhattan Bank 显示文摘	Rust R & Keiningham T		Interfaces0，29，2：	1
17	E2service and the consumer显示文摘	Rust R T Lemon KN	2001	International Journal of Electronic Commerce2001，5，3：	1
18	Return on Marketing: Using Customer Equity to Focus Marketing Strategy 显示文摘	Rust R T Lemom K N Zeithaml V A	2004	Journal of Marketing2004，，1：	1
19	The satisfaction and retention of frontline employees,A customer satisfaction measurement approach显示文摘	RUST R T STEWART G L MILLER H PIELACK D	1996	International Journal of Service Industry Management1996，7，50：	1
20	The effect of customer satisfaction on consumer spending growth显示文摘	Fomel! C Rust R T Dekimpe M G	2010	Journal of Marketing Research2010，47，1：	1

返回顶部每页显示：

共7页首页上一页第1页下一页末页 /7 跳转

互联网出版许可证新出网证(渝)字10号全国400电话 - 免长途话费

用户提示