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161篇 您的检索式:作者名="Mayzlin"
    题名 作者 年代 出处 被引量
1Using Online Conversations to Study Word-of-Mouth Communication显示文摘David Godes Dina Mayzlin 2004Marketing Science2004,,4:10
2Promotional Chat on the Internet显示文摘Dina Mayzlin 2006Marketing Science2006,,2:2
3Firm-Created Word-of-Mouth Communication: Evidence from a Field Test显示文摘David Godes Dina Mayzlin 2009Marketing Science2009,,4:2
4The Effect of Word of Mouth on Sales: Online Book Reviews显示文摘Chevalier Mayzlin 2006Journal of Marketing Research2006,43,8:1
5The effect of word of mouth on sales:Online book reviews显示文摘CHEVALIER J A MAYZLIN D 2006Journal of Marketing2006,43,3:1
6Promotional Chat on the Internet显示文摘Dina Mayzlin 2006marketing science2006,,25:1
7Using online conversations to study word-of-mouth communication显示文摘Godes D Mayzlin D 2004Marketing Science2004,23,4:1
8The finn I s management of social interactions 显示文摘Codes D Mayzlin D Chen Y Das S Dellarocas C Pfeiffer B Libai B Sen S Shi M Verlegh P 2005Marketing Letters2005,16,34:1
9Using Online Conversations to Study Word of Mouth Communication显示文摘Godes David Mayzlin Dina 2004Marketing Science2004,23,4:1
10Finn - Created Word - of - Mouth Communica-tion ;Evidence from a Field Test显示文摘Godes Mayzlin 2009Marketing Science2009,28,4:1
11The Effect of Word of Mouth on Sales: On-line Book Reviews 显示文摘Chevalier J Mayzlin D 2006Journal of Marketing Research2006,43,3:1
12Using online conversations to study word-of-mouth communication显示文摘Codes D Mayzlin D 2004Marketing Science2004,23,4:1
13The effect of word of mouth on sales: online book reviews 显示文摘CHEVALIER J A MAYZLIN D 2006JMark Res2006,43,3:1
14The Effect of Word of Mouth on Sales:Online Book Reviews显示文摘Chevalier J Mayzlin D 2006Journal of Marketing Research2006,43,3:1
15Firm-Created Word-of- Mouth Communieation: Evidence from a Field Test 显示文摘GODES D MAYZLIN D 2009Marketing Science2009,,28:1
16The effect of word of mouth on sales: Online book reviews 显示文摘Chevalier JA Mayzlin D 2006Journal of marketing research2006,43,3:1
17The effect of word of mouth on sales: online book reviews显示文摘Chevalier J A Mayzlin D 2006Journal of Marketing Re- search2006,43,3:1
18Using Online Conversations to Study Word of Mouth Communication显示文摘GEDES D MAYZLIN D 2004Marketing Science2004,23,4:1
19The Firm's Management of Social Interactions 显示文摘GODES D MAYZLIN D CHEN Y B 2005Marketing Letters2005,16,34:1
20The Effect of Word of Mouth on Sales: Online Book Reviews 显示文摘Chevalier J A Mayzlin D 2006Journal of Marketing Research2006,43,3:1
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