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128篇 您的检索式:作者名="GREMLER"
    题名 作者 年代 出处 被引量
1Electronic word-of-mouth via consumer-opinion platforms: What motivates consumers to articulate themselves on the Internet?显示文摘Thorsten Hennig-Thurau Kevin P. Gwinner Gianfranco Walsh Dwayne D. Gremler 2004Journal of Interactive Marketing2004,,1:8
2A conceptual model and empirical examination of the effect of service guarantees on post-purchase consumption evaluations显示文摘McCollough M A and Gremler D D 2004Managing Service Quality2004,14,1:1
3The loyalty ripple effect:appreciating the full value of customers显示文摘Gremler D D Brown S W 1999International Journal of Service Industry Management1999,10,3:1
4Understanding Relationship Marketing Outcomes an Integration of Relational Benefits and Relationship Quality显示文摘Hennig-Thurau T Gwinner K P Gremler D D 2002Journal of Service Research2002,,3:1
5The loyalty ripple effect:Appreciating the full value of customers 显示文摘Gremler D D Brown S W 1990International Journal of Serv- ice Industry Management1990,10,3:1
6Customer-employee rapport in service relationships 显示文摘Gremler D D Gwinner K P 2000Journal of Service Research2000,,3:1
7Generating positive word-of-mouth communication through customer-employee relationships 显示文摘Gremler D D Gwinner K P Brown S W 2001International Journal of Service Industry Management2001,12,1:1
8Service loyalty: its nature,importance, and implications显示文摘Gremler D D Brown S W 1996Advancing service quality: A global perspective1996,,:1
9Relational benefits in services industries: The customer’s perspective显示文摘Kevin P. Gwinner Dwayne D. Gremler Mary Jo Bitner 1998Journal of the Academy of Marketing Science1998,,2:1
10The critical incident technique in service research 显示文摘Gremler D 2004Journal of Service Research2004,7,1:1
11Re- lational benefits in services industries the customer' s per- spective 显示文摘Gwinner K P Gremler D D Bintner M J 1998Journal of the academy of marketing science1998,26,2:1
12Understanding Relationship Marketing Outcomes: An Integration of Rela- tional Benefits and Relationship Quality 显示文摘Thorsten Hennig - Thurau Kevin P Gwinner Dwayne D Gremler 2002Journal of Service Research2002,4,3:1
13Service Encounter Emotional Value:The DyadicInfluence of Customer and Employee Emotions显示文摘BAILEY J L GREMLER D D MCCOLLOUGH MA 2001Services Marketing Quarterly2001,23,1:1
14Generating positive word-of-mouth communication through customer-employee relationships显示文摘Dwayne D. Gremler Kevin P. Gwinner Stephen W. Brown 2001International Journal of Service Industry Management2001,,1:1
15Relational benefits in services industries: the customer's perspeetive 显示文摘Gwinner K P Gremler D D Bitner M J 1998Journal of the Academy of Marketing Science1998,26,2:1
16Relational benefits in services industries: The customer’s perspective显示文摘Kevin P. Gwinner Dwayne D. Gremler Mary Jo Bitner 1998Journal of the Academy of Marketing Science1998,,2:1
17Relatinnal benefits in service industries: the customer's perspective 显示文摘Gwinner K P Gremler D D Bimer M J 1998Journal of the Academy of Marketing Science1998,26,2:1
18Understanding Relationship Marketing Outcomes显示文摘Gwinner K P Hennig-Thurau T Gremler D D Journal of Service Research0,2,3:1
19Twenty Years of Service Guarantee Research显示文摘Hogreve J Gremler D D 2009Journal of Service Research2009,11,4:1
20A conceptual model and empirical examination of the effect of service guarantees on post-purchase consumption evaluations 显示文摘McCollough M A Gremler D D 2004Managing Service Quality2004,14,1:1
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