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40篇 您的检索式:作者名="Broniarczyk"
    题名 作者 年代 出处 被引量
1The importance of the bra- nd in brand extension显示文摘Broniarczyk S M Alba J W 1994Journal of marketing research1994,,:1
2The Importance of Brand in Brand Extension显示文摘Broniarczyk S M Alba J W 1994Journal of Marketing Research1994,31,2:1
3The Role of Consumers' Intuitions in Inference Making 显示文摘Broniarczyk Susan M Josehp W Alba 1994Journal of Consumer Research1994,21,11:1
4The Importance of the Brand in Brand Extension显示文摘Broniarczyk S M Alba J W 1994Journal of Marketing Research1994,31,2:1
5So near and yet so far:The mental representation of goal progress显示文摘Huang S Zhang Y and Broniarczyk S M 2012Journal of Personality and Social Psychology2012,103,2:1
6The importance of the brand in brand extension显示文摘Broniarczyk S M Alba J W 0,,02:1
7The influence of prior beliefs, frequency cues, and magnitude cues on consumers' perceptions of comparative price data 显示文摘Alba J W Broniarczyk S M Shimp T A Urbany J E 1994Journal of Consumer Research1994,21,2:1
8The importance of the brand in brand extension显示文摘Broniarczyk S M Alba J W 0,,02:1
9The Importance of the Brand in Brand Extension显示文摘 ALBA J W 1994Journal of Marketing Research1994,31,2:1
10The Importance of the Brand in Brand Extension显示文摘Broniarczyk Susan M Alba Joseph W 1994Journal of Marketing Research1994,31,2:1
11The importance of the brand in brand extension显示文摘Broniarczyk S M Alba J W 0,,02:1
12The Importance of the brand in Brand Extensions 显示文摘Broniarczyk S M Alba W J 1994Journal of Marketing Research1994,31,2:1
13It's not me,it’s you:Howgift giving creates giver identity threat as a function of so-cial closeness显示文摘Ward M K Broniarczyk S M 2011Journal of Consumer Research2011,38,1:1
14The importance of the brand in brand extension显示文摘BRONIARCZYK S M ALBA J W 1994Journal of marketing research1994,31,2:1
15The importance of the brand in brand extension显示文摘Broniarczyk S M and Joseph W A 1994Journal of Marketing Research1994,31,5:1
16The Importance of the Brand in Brand Extension 显示文摘BRONIARCZYK S M ALBA J W 1994Journal of Marketing Research1994,31,2:1
17The importance of the brand in brand extension显示文摘Broniarczyk S.M J.W.Alba 0,,:1
18The Importance of the Brand in Brand Extension显示文摘 ALBA J W 1994Journal of Marketing Research1994,31,2:1
19Factors influencing the likelihood of customer defection: The role of consumer knowledge显示文摘Anthony J. Capraro Susan Broniarczyk Rajendra K. Srivastava 2003Journal of the Academy of Marketing Science2003,,2:1
20Help or hinder? When recommendation signage expands consideration sets and heightens decision difficulty显示文摘Goodman J K Broniarczyk S M Griffin J G 2013Journal of Consumer Psychology2013,23,2:1
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