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25篇 您的检索式：作者名="Simester D"

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	题名	作者	年代	出处	被引量
1	Implementing quality improvement programs designed to enhance customer satisfaction : Quasi - experi- ments in the united states and spain 显示文摘	Simester D Hauser J Wernerfelt B	2000	Journal of marketing research2000，37，1：	1
2	Implementing quality improvement programs designed to enhance customer satisfaction: Quasi-experiments in the united states and spain显示文摘	Simester D Hauser J Wernerfelt B	2000	Journal of marketing research2000，37，1：	1
3	The option value of returns theory and empirical evidence显示文摘	Anderson E T Hanson K Simester D	2009	Marketing Science2009，28，3：	1
4	Long - Run Effects of Promotion Depth on New versus Established Customers: Three Field Studies 显示文摘	Anderson E T Simester D I	2004	Marketing Science2004，23，1：	1
5	Always leave home without it : a research note显示文摘	Prelec D Simester D	2001	Marketing Letters2001，12，1：	1
6	Long-run effects of promotion depth on new versus established customers: Three field studies显示文摘	Anderson E T and Simester D I	2004	Marketing Science2004，23，1：	1
7	Long-run effects of promotion depth on new versus established customers: Three field studies 显示文摘	ANDERSON E T SIMESTER D I	2004	Marketing Science2004，23，1：	1
8	Internal customers and internal suppliers显示文摘	Hauser J R Simester D I Wernerfelt B	1996	Journal of Marketing Research1996，33，3：	1
9	Measuring and mitigating the costs of stockouts显示文摘	Anderson E T Fitzsimons G J Simester D	2006	Management Science2006，52，11：	1
10	Firm-wide incentives and mu- tual monitoring at continental airlines显示文摘	KNEZ M SIMESTER D	2001	Journal of Labor Economics2001，19，4：	1
11	Dynamic catalog mailing policies显示文摘	Simester D I Sun P Tsitsiklis J N	2006	Management science2006，52，5：	1
12	Goodbye pareto princi- ple, hello long tail :The effect of search costs on the con- centration of product sales 显示文摘	Brynjolfsson E Hu Y Simester D	2011	Management Science2011，57，8：	1
13	Internal customers and internal suppliers显示文摘	Hauser J R Simester D I Wernerfelt B	1996	Journal of Marketing Research1996，，9：	1
14	Goodbye Pareto Principle, Hello Long Tail : The Effect of Search Costs on the Concentration of Product Sales显示文摘	Brynjolfsson E Hu Y J Simester D	2011	Management Science2011，57，8：	1
15	Why are bad products so hard to kill显示文摘	Simester D Zhang J		0，，07：	1
16	Measuring and mitigating the costs of stockouts 显示文摘	Anderson E T Fitzsimons G J Simester D	2006	Management Science2006，5201，：	1
17	The option value of returns theory and empirical evidence显示文摘	Anderson E T Hanson K Simester D	2009	Marketing Science2009，28，3：	1
18	Customer satisfaction incentives显示文摘	Hauser J R Simester D I Wernerfeh B	1994	Marketing Science1994，13，4：	1
19	Goodbye pareto principle, hello long tail: The effect of search costs on the concentration of product sales显示文摘	Brynjolfsson E Hu Y Simester D	2011	Management Science2011，57，8：	1
20	Optimal promotion strategies: a demand side characterization 显示文摘	Simester D	1996	Management Science1996，27，：	1

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