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87篇 您的检索式:作者名="SWAIT"
    题名 作者 年代 出处 被引量
1Brand Equity as a Signaling Phenomenon显示文摘Tülin Erdem Joffre Swait 1998Journal of Consumer Psychology1998,,2:2
2Brands as Signals : A Cross-country Validation Study 显示文摘ERDEM T SWAIT J VALENZUELA A 2006Journal of Marketing2006,70,1:1
3Brand credibility,brand consideration and choice显示文摘Erden T Swait J 0,,31:1
4Brand equity as a signaling phenomenon 显示文摘Erdem T Swait J 1998Journal of Consumer Psychology1998,7,2:1
5The Effects of Temporal Consistency of Sales Promotions and Availability on Consumer Choice Behavior显示文摘SWAIT J ERDEM T 2002Journal of Marketing Research2002,39,3:1
6A comparison of stated preference methods for environmental valuation显示文摘Boxall P Adamowicz W Swait J 1996Ecological Economics1996,18,3:1
7Brand Credibility, Brand Consideration, and Choice显示文摘Erdem Tulin Joffre Swait 2004Journal of Consumer Research2004,31,1:1
8Brand Credibility, Brand Consideration, and Choice显示文摘Tulin Erdem and Joffre Swait 2004Journal of Marketing Research2004,,6:1
9Perceptions versus objective measures of environmental quality in combined revealed and stated preference models of environmental valuation显示文摘Adamowicz W Swait J Boxall P 1997Journal of Environmental Economics and Management1997,32,1:1
10Choice Set Generation Within the Generalized Extreme Value Family of Discrete Choice Models显示文摘SWAIT J 0,,:1
11Brand credibility, brand consideration, and choice显示文摘Erdem T Swait J Iacobucci D 2004Journal of consumer research2004,31,1:1
12A comparison of stated preference methods for environmental val- uation 显示文摘Peter C Boxall Wiktor L Adamowicz Joffre Swait 1996Ecological Economics1996,18,3:1
13Brand Credibility, Brand Consideration and Choice 显示文摘ERDEM T SWAIT J 2004Journal of Marketing Research2004,31,6:1
14Brand Equity as a signaling phe-nomenon显示文摘Tulin Erdem Joffre swait 0,,02:1
15Brand Credibility, Brand Consideration, and Choice 显示文摘Erdem T Swait J 2004Journal of Consumer Research2004,31,1:1
16Brand equity as a signaling phenomenon显示文摘ERDEM T SWAIT J 1998Journal of Consumer Psychology1998,7,2:1
17The impact of brand credibility on consumer price sensitivity 显示文摘Erdem Swait Louviere 2002International Journal of Research in Marketing2002,19,1:1
18The impact of brand credibility on consumer price sensitivity 显示文摘Erdem Swait Louviere 2002International Journal of Research in Marketing2002,19,1:1
19Brands as Sig-nals:A Cross-Country Validation Study显示文摘Tuelin Erdem Joffre Swait Ana Valenzula 0,,01:1
20Brand Equity as a signaling phe-nomenon显示文摘Tuelin Erdem Joffre swait 0,,02:1
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