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89篇 您的检索式：作者名="Lafferty B"

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	题名	作者	年代	出处	被引量
1	The relevance of fit in a cause - brand alli?ance when consumers evaluate corporate credibility显示文摘	Lafferty B A	2007	Journal of Business Research2007，60，5：	1
2	Transverse myelopa- thy in systemic lupus erythematosis: an analysis of 14 cases and review of the literature 显示文摘	Kovacs B Lafferty T L Brent L H	2000	Ann Rheum Dis2000，59，2：	1
3	Cor- porate reputation: the definitional landscape显示文摘	BARNETTM L JERMIER J M LAFFERTY B A	2006	Corporate Reputation Review2006，9，1：	1
4	The Relevance of Fit in a Cause - Brand Al- liance When Consumers Evaluate Corporate Credibility 显示文摘	Lafferty B A	2007	Journal of Business Research2007，，60：	1
5	The impact of the alliance on the partners:A look at cause-brand alliances显示文摘	Lafferty B A Goldsmith R E Hult G T M	2004	Psychology&Marketing2004，21，7：	1
6	The impact of the alliance on the partners: a look causebrand alliances 显示文摘	LAFFERTY B A GOLDSMITH R E HULT G T M	2004	Psychology and Marketing2004，21，7：	1
7	Cause - brand alliances: does the cause help the brand or does the brand help the cause?显示文摘	Lafferty B A Goldsmith R E	2005	Journal of Business Research2005，58，4：	1
8	The Impact of the Alliance on the Partners:A Look at Cause -brand Alliances 显示文摘	Lafferty B A R E Goldsmith	2004	Psychology & Marketing2004，21，7：	1
9	The impact of corporate credibility and celebrity credibility on consumer reaction to advertisements and brands显示文摘	GOLDSMITH R E LAFFERTY B A NEWELL S J	2000	Journal of Advertising2000，36，：	1
10	Cause-brand alliances : Does the cause help the brand or does the brand help the cause? 显示文摘	LAFFERTY B A GOLDSMITH R E	2005	Journal of Business Research2005，，58：	1
11	Transverse myelopathy in systemic lupus erythematusus:an analysis of 14 cases and review of the literature显示文摘	Lafferty TL Brant LH	2000	Ann Rheum Dis2000，59，2：	1
12	The Influence of Corpo- rate Credibility on Consumer Attitudes and Purchase Intent 显示文摘	Goldsmith R E Lafferty B A Newell J	2000	Corporate Reputation Review2000，3，4：	1
13	Corporate Credibility's Role in Consumers' Attitudes and Purchase Intentions When a High Versus a Low Credibility Endorser Is Used in the Ad显示文摘	LAFFERTY B A GOLDSMITH R E	1999	Journal of Business Research1999，44，2：	1
14	Transverse myelophthy in systemic lupus erythematosus and analysis of 14 cases and review of the literature显示文摘	Kovacs B Lafferty TL Brent LH		0，，02：	1
15	Cause-Brand Alliances: Does the cause help the brand or does the brand help the cause 显示文摘	Lafferty B A Goldsmith R E	2007	Journal of Business Research2007，58，4：	1
16	Transverse myelopathy in systemic lupus erythematosus:an analysis of 14 cases and review of the literature显示文摘	Kovacs B Lafferty TL Brent LH et ai	2000	Ann Rheum Dis2000，59，2：	1
17	Corporate credibility' s role in consumers' attitudes and purchase intentions when a high versus a low credibility endorser is used in the ad'显示文摘	Lafferty B A R E Goldsmith		0，，：	1
18	The Impact of Corporate Credibility and Celebrity Credibility on Consumer Reaction to Advertisements and Brands 显示文摘	Goldsmith R E Lafferty B A Newel1 S J	2000	Journal of Advertising2000，29，3：	1
19	A rapid gas chromatographic method for the determination of poly-β- hydroxybutyrate in microbial biomass显示文摘	BRAUNEGG G SONNLEITNER B LAFFERTY R M	1978	Eur J App Microbio1978，6，：	1
20	A: Selecting the Right Cause Partners for the Right Reasons : The Role of Importance and Fit in Cause- Brand Alliances 显示文摘	Lafferty B	2009	Psychology & Marketing2009，，4：	1

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