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323篇 您的检索式:作者名="GRONROOS C"
    题名 作者 年代 出处 被引量
1Service Quality:The Six Criteria of Good Perceived Service Quality 显示文摘GRONROOS C 1988Review of Business1988,9,4:1
2A service quality model and its marketingimplications 显示文摘Gronroos C 1984European Journal of Marketing1984,18,4:1
3A service quality model and its marketing implications 显示文摘Gronroos C 1984European Journal of Marketing1984,18,4:1
4Marketing services:the case of a missing product显示文摘Gronroos C 1998Journal of Business&Industrial Marketing1998,13,45:1
5An Applied Service Marketing Theory显示文摘GRONROOS C 1982European Journal of Marketing1982,,:1
6Service logic revisited: who creates value? and who co-creates 显示文摘GRONROOS C 2008European Business Review2008,20,4:1
7Value-driven Relational Marketing:From Products to Resou-rces and Competencies 显示文摘Gronroos C 1997Joumal of Marketing Management1997,13,5:1
8Service quality:The six criteria of good perceived service quality显示文摘Gronroos C 1988Review of Business1988,,3:1
9A service quality model and its marketing implica- tions 显示文摘Gronroos C 1984European Journal of Marketing1984,18,4:1
10Relationship Marketing: Challenges for the organization显示文摘Gronroos C 1999Journal of Business Research1999,,46:1
11An applied service marketing theory 显示文摘Gronroos C 1982European Journal of Marketing1982,16,7:1
12The value concept and relationship marketing显示文摘Ravald A and Gronroos C 1996European Ioumal o~ Marketing1996,30,2:1
13An applied service marketing theory显示文摘Gronroos C 1982European Journal of Marketing1982,16,7:1
14Service quality : the six criteria of good per-ceived service quality 显示文摘Gronroos C 1988Review of Business1988,9,3:1
15An Applied Service Marketing Theory 显示文摘Gronroos C 1982European Journal of Marketing1982,16,7:1
16Value-driven relation marketing:From products to recourses and competence显示文摘GrOnroos C 0,,5:1
17Managing Customer Relationships for Profit: The Dynamics of Relationship Quality显示文摘Storbacka K Strandvik T Gronroos C 1994International Journal of Service Industry Management1994,5,5:1
18A Service Quality Model and Its Marketing Implication 显示文摘Gronroos C 1984European Journal of Marketing1984,18,4:1
19From Marketing Mix to Relationship Marketing显示文摘Gronroos C 1994Management Decision1994,32,2:1
20Service Quality:The Six Criteria of Good Perceived Ser- vice Quality显示文摘Gronroos C 1988Review of Business1988,9,3:1
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