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| 1 | Effectiveness of corporate responses to brand crises: The role of crisis type and response strategies显示文摘 | Sujay Dutta Chris Pullig | 2011 | Journal of Business Research2011，，12： | 3 |
| 2 | Attitude basis, certainty, and challenge alignment: A case of negative brand publicity显示文摘 | Chris Pullig Richard G. Netemeyer Abhijit Biswas | 2006 | Journal of the Academy of Marketing Science2006，，4： | 3 |
| 3 | Attitude Basis,Certainty,and Challenge Alignment:A Case of Negative Brand Publicity 显示文摘 | CHRIS PULLIG RICHARD G GETEMEYER ABHIJIT BISWAS | 2006 | Journal of the academy of marketing science2006，34，4： | 1 |
| 4 | AttitudeBasis, Certainty, and Challenge Alignment : a Case of NegativeBrand Publicity显示文摘 | Chris Pullig Richard G Getemeyer Abhijit Biswas | 2006 | Journal of the academy of marketing sci-ence2006，34，4： | 1 |
| 5 | Attitude basis, certainty, and challenge alignment: A case of negative brand publicity显示文摘 | Chris Pullig Richard G. Netemeyer Abhijit Biswas | 2006 | Journal of the Academy of Marketing Science2006，，4： | 1 |
| 6 | Low Price Guarantees as Signals of Low Price: the Moderating Role of Perceived Price Dispersion 显示文摘 | Biswas Abhijit Sujay Dutta Chris Pullig | 2006 | Journal of Retailing2006，82，3： | 1 |
| 7 | Low price guarantees as signals of low price:the moderating role of perceived price dispersion显示文摘 | Biswas Abhijit Sujay Dutta Chris Pullig | 2006 | Journal of Retailing2006，82，3： | 1 |
| 8 | Low price guarantees as signals of lowest price: The moderating role of perceived price dispersion 显示文摘 | Biswas Abhijit Dutta Sujay and Pullig Chris | 2006 | Journal of Retailing2006，82，3： | 1 |
| 9 | Effectiveness of corporate responses to brand crises: The role of crisis type and response strategies显示文摘 | Sujay Dutta Chris Pullig | 2011 | Journal of Business Research2011，，12： | 1 |
| 10 | Attitude basis, certainty, and challenge alignment: A case of negative brand publicity显示文摘 | Chris Pullig Richard G. Netemeyer Abhijit Biswas | 2006 | Journal of the Academy of Marketing Science2006，，4： | 1 |
| 11 | Low price guarantees as signals of lowest price显示文摘 | Abhijit Biswas Sujay Dutta and Chris Pullig | 2006 | Journal of Retailing2006，82，： | 1 |
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