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14篇 您的检索式:作者名="BARWISE P"
    题名 作者 年代 出处 被引量
1How much do CEOs and top managers matter in strategic decision-making 显示文摘PAPADAKIS V M BARWISE P 2002British Journal of Management2002,,13:1
2Double jeopardy revisited显示文摘Ehrenberg A S C Goodhardt G J Barwise T P 1990Journal of Marketing1990,54,:1
3Must finance and strategy clash? 显示文摘Barwise P Marsh R Wensley M 1999Harvard Business Review1999,76,3:1
4Introduction to the special issue on brand equity 显示文摘BARWISE P 1993International Journal of Research in Marketing1993,10,:1
5Brand equity: Snark or boojum 显示文摘BARWISE P 1993International Journal of Research in Marketing1993,10,1:1
6CEO Versus Top Management Team: Which Matters More in Strategic Decision-Making? 显示文摘PAPADAKIS V M BARWISE P 2002British Journal of Manage2002,13,1:1
7How Much Do Ceos and Top Managers Matter in Strategic Decision-Making显示文摘PAPADAKIS V M BARWISE P 2002British Journal of Management2002,13,1:1
8Situations and Attitudes 显示文摘Barwise J John P 1981The Jour- nal of Philosophy1981,,11:1
9The State of Interactive Marketing inSeven Countries : Interactive Marketing Comes of Age 显示文摘BARWISE P FARLEY J U 2005Journal ofinteracive marketing2005,19,:1
10Brand equity snark or boojum 显示文摘Barwise P 1993Inlernational Journal of Research in Marketing1993,10,:1
11Brand equity : Snark or boojum? 显示文摘Barwise P 1993International Journal of Research in Marketing1993,10,1:1
12How much do CEOs and top managers matter in strategic decision-making? 显示文摘PAPADAKIS V M BARWISE P 2002British Journal of Management2002,,13:1
13Brand Equity: Snark or Boojum 显示文摘Barwise P 1993International Journal of Research in Marketing1993,10,1:1
14,Brand equity:Snark or Boojum?显示文摘Barwise P 1992International Journal of Research Marketing1992,,10:1
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